Cicatricure
Intro
We aimed this photo shoot with the intention to create test different versions of the same product, exploring the product in 2 different contexts one more abstract vs placed in sunscreen context for A/B testing.
Deliverables:
Photography
Year
/
2022
Client
/
Cicatricure
"OkDigital was a key contributor to our promo. They understood our mission from day one and helped us translate it to our stakeholders and eventually into insights. What started as one study idea turned into a complete editorial that really resonates with our customers."
EduardA T.
Marketing Director
